Posts Tagged ‘Marketing and Advertising’

Benefits of Online Advertising

Online advertising has numerous benefits. It is the cost-effective way to connect to customers. There are different types of online advertising, and each one has its own benefits. Compared to traditional marketing online advertising has many benefits. Some of the benefits are: Improves branding image Internet users have increased in the last few years. By […]

Marketing Tips For The Business

To attract new customers, company needs to find out new ways of promoting their sales thereby achieving the goals. Following are the marketing tips for the business : Understanding your customers: The important tool in marketing is understanding your customers. There should be an accuracy in the information and the knowledge of the product you […]

UK to Experience 11.2% Growth in Online Advertising by 2015

Advertising through the Internet has been effective attracting an increased number of customers throughout the world. In UK too, there has been a growth of online advertising. The share of online advertising in UK out of the total advertising market in Europe was found to be 28.7%. It was found that the online ad spend […]

Interactive Advertising Bureau Set Principles of Digital Measurement

As you know, Internet is the wonderful tool used for promoting various businesses. However, the digital landscaping is also very challenging. Certain guiding principles were set by the Interactive Advertising Bureau (IAB), the Association of National Advertisers (ANA) and the American Association of Advertising Agencies (4A’s) which were the foundation for the initiative, Making Measurement […]

Germany Leads Online Video Markets in Europe

Many of the Internet users in Europe have been preferring online video viewing to traditional television viewing. As per the April 2011 data from the comScore Video Metrix service, Germany leads the online video markets in Europe. Online video helps improving and promoting businesses. Around 45 million unique viewers of Germany watched an average of […]

Know about the Advantages of Bulk SMS Advertising

Bulk SMS advertising is the system of sending SMS ads to thousands of mobile phones at a time. This is the reason why, this medium is highly effective to send SMS advertisements. With the progression of time, the tastes and mentality of common people are changing. At present among the common people the style of […]

eWin Marketing Focuses to Help Small Businesses Leverage Internet for Marketing

Released by: eWin Marketing eWin Marketing is a specialist SEO (Search Engine Optimization) company focusing on small & emerging businesses looking for quality SEO services at affordable prices. eWin Marketing has been established by experienced SEO people with each key person having an experience of helping at least 300 websites get first page rankings on […]

Statistics of Ad display in Q1: ComScore

According to ComScore’s Ad Metrix services, U.S. Internet users made a record of 1.1 trillion display ads in the Q1, which contributed to 15 percent increase during the past year. Ad expenditure in US was estimated to be $2.7 billion in Q1, but with the average cost per thousand impressions (CPM) was $2.48. Other Key […]